Superheroes: Support Team
Boosters are a relatively recent invention of cosmetics manufacturers, but very promising. Therefore, a brief educational program: in the amount of a few drops, they are added to the face cream (less often - to the mask), enhancing its effectiveness, plus at the same time fulfill their own, depending on the formula, useful mission. A loud launch on the new field was made by Clarins, presenting at once three options of “helpers”: Booster Energy, Booster Repair, Booster Detox. The first is indispensable for tired, dull skin, the second - eliminates redness, promotes the rapid restoration of cells after, for example, excessive exposure to the sun, the third - salvation for residents of megacities, lovers of coffee and parties. It is ideal, of course, that the functions of the cream and the booster coincide. Clarins experts do not recommend separately applying new products to the skin: the booster is a true team player.
Four forces
Each Christian Dior J'adore fragrance ad campaign is a small story that you would like to examine in detail. This fall, history repeats itself. And her main message is a return to the roots.
The shooting took place near the American town of Ridgecrest, California. Charlize Theron, the permanent ambassador of perfume for over 12 years, appeared in the frame in the haute couture dress specially created for her. Asymmetric creation from chiffon, the masters of Christian Dior studio took more than 250 hours of handmade, the lion's share of which was embroidered with beads, sequins and decoration with rhinestones. So incredible patience and perseverance came in handy. The same can be said of the entire crew, led by director and fashion photographer Jean-Baptiste Mondino. The location was chosen not quite simple in terms of climatic conditions: a deserted valley with a lake, simultaneously incinerated by the sun and blown by the winds. But, as Mondino said, the planets themselves converged in order for this commercial to succeed. "The sun, the wind, the sky ... We waited with bated breath for the evening. It was at 6.15 p.m. the light finally became perfect. It was like a mystical experience."
The idea of the mini-film is a return to the roots. The power of the four elements (fire, air, water, earth) has not been canceled. It is important to remember this truth and strive to discover your true self. Be true, open and free.
Gucci effect
While fashionistas around the world are going crazy in Guiki shows, trying on them with and without, the beigolics have their own fetish from this brand - Impact Smokey Eye Pencil. The novelty is easy to apply, just as easy to blend, plus the pond is "time-resistant". Since the desired eyes with the haze effect are painted, rest assured that they will not spread and will not “roll”. Moreover, for a pencil, the brand has gathered a worthy company: its Opulent Volume Mascara mascara and Magnetic Color Shadow (four or two-color palettes, as well as solo options) have long been loved by makeup artists and their clients. Do not forget the main thing: lips with this makeup should be of a neutral shade - peach, light pink, even flesh.
McQueen released its first fragrance
Creative Director of Alexander McQueen, Sarah Burton, in her own words, approached the creation of new items, as to the creation of dresses. McQueen Parfum is a floral fragrance whose main notes are Indian jasmine, tuberose and ylang-ylang. Complement their vetiver, cloves, pink and black pepper. The perfume is inspired by the theme of vintage, but at the same time the vintage spirit is dressed in a completely modern form.
Double game
La Prairie specialists first applied steam distillation technology to caviar. The idea was a success: its active components appeared in crystalline liquid form. Now you can find such a unique extract in Skin Caviar Essence-in-Lotion. In it, ordinary water is just replaced by "caviar" water. It complements the properties of the legendary La Prairie cell complex, on which brand formulas have been based for about four decades. A double game and a combination of the latest developments with proven classics! The results are decent: the lotion tones, moisturizes, increases the firmness and elasticity of the skin. In addition, it serves as the basis for applying serum, increasing its effectiveness, and in general it perfectly combines with other Skin Caviar products. Skin can get more - why deprive it, and therefore itself, of such an opportunity?
East Night Inhale ...
And you immediately find yourself in Beirut, the iconic city for Elie Saab. And for the entire Middle East - the metropolis breathes modern, dynamic, fashionable and creative life. The olfactory composition Nuit Noor is dedicated to him. Moreover, the ode sounds to the evening city, especially attractive and contrasting in the light of shining lamps. In fact, Noor in Arabic means "between night and light." On this fine line and balances the oriental aroma. Light is conveyed by notes of rose and ylang-ylang, darkness - by spicy wood accents, namely incense, black pepper and patchouli.
Makeup haute couture
In Paris Gallery, a new brand that cannot be passed by. At least due to the fact that all the streamlined packaging of his products is coated with a coating of gold or platinum plus inlaid with Swarovski crystals. Meet the Italian brand Nebu Milano. Luxury in her creations is elevated to a cult. The approach extends not only to design, but also to the content: the make-up formulas of products are enriched with antioxidants, vitamins, oils, free of parabens and animal fats. Nebu Milano was founded by a married couple - Tamara and Adam Guy. Tamara herself is a singer and songwriter. Speaking on stage, she was faced with the fact that not every cosmetics withstands concert marathons: humidity, heat, spotlights, active facial expressions. And she decided: if you want to do well - do it yourself. The couple launched a niche brand Nebu Milano, whose lines take into account similar extreme makeup conditions. By the way, Tamara, as a public figure, became her face.
A strong character
Versace Pour Home has a gift for its audience: the new Dylan Blue fragrance. He, according to Donatella Versace, personifies the modern man: an individualist with a strong character and charisma. Therefore, the nature of the composition is appropriate: aromatic, with distinct woody and citrus notes. It attracts attention with a marine sound, a combination of the aroma of violet leaves and black pepper, as well as organic patchouli. Everything in this formula is beautiful: the message, the fragrance itself and its "trap" - a cobalt-blue luxury bottle.
Color addicted
Make-up artists on world catwalks go to extremes: in parallel with the propaganda of naturalness this season, they are fond of bright colors in makeup. Now, thanks to new Sephora products, the announced rainbow trend can be followed without regard to the limited palettes of many brands. Thanks Sephora for Sephora Rouge Lipstick! Now it’s not difficult to find your tone. What is there - at least a dozen at once. After all, the line has 96 shades in four textures: shiny, matte, balsamic and cream. In addition, make-up artists made a lot of efforts to keep lipsticks on lips for as long as possible. For eyes, Sephora introduced Colorful Eyeliner eyeliner in 13 shades, V for V.O.L.U.M.E mascara in five versions (we suggest: the most trendy is turquoise) and Nuit Kajal pencil in four colors. There is where to turn around!
Orchid name
The cosmetic series Orchidée Impériale, created by Guerlain in 2006, has become iconic for the brand. Then, recall, from the existing 30,000 varieties of orchids, the developers selected only a few to include their extracts in the formulas. Today, another beauty joined the favorites - a black orchid from the Peruvian Andes. It is unique in that it blooms for only 2-3 weeks a year, while other varieties are fragrant for several months. In addition, this orchid is persistent in nature: it survives in different weather conditions. This prompted bright minds to a more detailed study of the representative of the orchid family: "self-defense" is a very important quality of skin cells, and it weakens with age. But the youth of the skin depends on the ability to resist environmental factors, including the passage of time. Therefore, not just a beginner appeared in the gamut, but a revolutionary unit - Orchidée Impériale Black cream. It is based on Blackimmune technology, which affects 95% of the cells responsible for skin immunity.
Protection against destruction, promoting regeneration, smoothing wrinkles and brightening age spots, moisturizing the skin, giving it even color and natural radiance - all this in the track record of Orchidée Impériale Black. And that in which it is useless to compete with other means is the resulting sensory experience. Light, creamy texture, melting without a sticky residue, with a subtle chic smell. In addition, a special massage tool for applying it is attached to the cream. The sensations and effect are now even brighter. You fall in love with this cream instantly!
Drawing lessons
American designer Marc Jacobs launched the Marc Jacobs Beauty line of makeup in the summer of 2013. And he immediately decided to play in a big way, presenting more than a hundred makeup tools with funny, custom names (O! Mega bronzer, Shameless blush or Re (Marc) Able concealer). Initially, the brand did not expect anything for natural make-up - on the contrary, all the colors were bright and bold. Then, fortunately, Mark changed his mind. In the UAE, its cosmetics are presented in Sephora department stores. This season, check out the new InstaMarc or Style Eye-Con contouring tool in 206 The Lolita. The shades in the palette are both matte and shiny (including one with glitter).
100 years - 100 bottles
Acqua di Parma brand, best known for its colonia aromas, celebrates 100 years this year since its inception. In honor of the anniversary, the Italian brand, together with Damiani jewelers, presented the true Colonia Edizione Centenario composition to true fans. The total number of bottles synonymous with the annals of Acqua di Parma is 100 pieces. Their aesthetic performance using silver is consonant with the decorative elements of the Royal Theater of Parma, where the brand comes from, and its aristocratic history. An integral part of the Acqua di Parma heritage is the new Peonia Nobile fragrance. The focus of femininity and sensuality, in the initial chords of which is a breathtaking union of black pepper and raspberry. Capturing immediately, he passes the baton to the main culprit of olfactory triumph - a light, thin, elegant peony. The enveloping notes of ambergris, patchouli and musk are clearly audible in the database. A fragrance about which one can say with confidence: a century of experience is felt in it.
